Introduction
Etsy has become one of the top marketplaces for creative entrepreneurs to sell digital goods. If you’re wondering what to create this year, understanding the best selling digital products on Etsy in 2025 is the smartest way to start. With increasing demand for quick, downloadable, and value-packed products, now is the perfect time to enter the market.
In this article, we’ll break down the hottest trends, top-selling categories, and actionable steps to start selling digital products on Etsy today — even if you’re starting with zero budget.
Why Digital Products Are Booming on Etsy
Etsy’s low fees and ready-made traffic make it ideal for digital creators. Digital products are:
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Instant to deliver
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Easy to scale
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Passive after creation
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Low-maintenance
The best-selling digital products on Etsy in 2025 reflect the ongoing shift toward digital organization, branding, self-care, and productivity tools. Buyers want instant downloads that solve problems or beautify their lives.
Explore Etsy Digital Product Marketplace
1. Printable Planners & Journals
Planners remain at the top of the list of best-selling digital products on Etsy in 2025. Whether it’s a daily planner, budget tracker, or gratitude journal, people love printables that help them stay organized.
👉 Try our Free Printable Planners to get started.
See Top-Selling Planners on Etsy
2. Canva Templates for Entrepreneurs
Social media templates, eBook layouts, course workbooks, and lead magnet templates are flying off Etsy shelves. With Canva’s drag-and-drop interface, these products are accessible to everyone and easy to sell.
Tip: Focus on niches like real estate agents, coaches, or small business owners.
3. Lightroom Presets for Instagram
With aesthetics driving engagement, Lightroom presets are one of the most best selling digital products on Etsy in 2025. People want to enhance their Instagram feeds quickly with filters that fit their vibe.
🎁 Grab your own Free Lightroom Presets today and see what’s trending.
4. Digital Stickers for Goodnotes and iPad
As digital planning grows, so does the demand for cute, functional digital stickers. These are great if you’re in the productivity or design niche.
Use bright, pastel themes or niche-specific packs like “wellness” or “school” for more reach.
5. ChatGPT Prompts for Creators & Businesses
AI is exploding in popularity, and so is the demand for quality ChatGPT prompt packs. Whether it’s prompts for content creation, journaling, or marketing, this is one of the best-selling digital products on Etsy in 2025.
✨ Download our Free ChatGPT Prompt Bundle to see how this product category works.
6. SVG & PNG Bundles for Crafters
Crafters and Cricut lovers shop Etsy for unique SVG and PNG designs they can use for DIY projects. These include T-shirt designs, wall art, and seasonal clipart.
This evergreen niche makes SVG bundles some of the best selling digital products on Etsy in 2025 especially around holidays.
7. Notion Templates
Productivity lovers and remote workers love Notion templates for organizing goals, projects, or businesses. Business dashboards, student planners, and goal trackers are top sellers.
You can even bundle your own Notion templates into starter kits for beginners.
How to Start Selling These Best-Selling Digital Products on Etsy
If you’re new to Etsy, start here:
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Create a shop with a clear niche
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Add mockups and SEO-friendly product titles
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Include keywords like “digital download,” “printable,” and your niche
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Offer some products for free to build initial traction
🔗 Start your freebie collection at Pixbundle.com/free-bundles -
Promote on Pinterest, Instagram, and relevant Facebook groups
Final Tips to Succeed in 2025
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Focus on quality design and easy-to-use formats (PDF, PNG, SVG, etc.)
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Use the focus keyword best selling digital products on Etsy in 2025 in your product listings, blogs, and Pinterest pins
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Offer bonuses like editable Canva files or instructions
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Build an email list through lead magnets (freebies)
Final Thoughts
The best selling digital products on Etsy in 2025 include planners, templates, presets, and more and they show no signs of slowing down. If you’re ready to turn creativity into profit, start by offering value-packed free bundles and slowly build your premium shop.
Looking for done-for-you assets to sell or repurpose?
🔥 Get started with our Free Digital Bundles, Planners, and More